Super C Serum Campaign
Led the creation of a 360-degree digital campaign for a product launch across multiple channels, which resulted in Super C Serum becoming the #2 best-selling product during the campaign, both in-store and through e-commerce. The campaign also increased brand awareness, generating a substantial amount of impressions and fostering strong engagement.
OTT/YouTube Campaign Video
A series of videos supported the campaign in multiple paid channels, and a variety of messaging and visuals worked to bring the product to life.